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What are the benefits of authenticity at work and how can you build a more What You See Is What You Get culture? We talk to our team to find out!

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Learn what TinyMCE is: an open-source WYSIWYG editor with plugins, AI tools and React/Vue/Angular support. Free up to 1,000 loads/month.

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Join us at the annual SaaStr conference! Connect with us at TinyMCE and get actionable advice and learnings.

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A great company has a deeper mission which helps fuel them and guide them. This is the Tiny story – a culture of WYSIWYG.

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TinyMCE 6 is Here! Find out all things new in TinyMCE 6.0 including highlights, upgrades, and improvements.

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In TinyMCE 6.2 we introduced 3 new plugins: Merge tags, Spelling autocorrect and Footnotes, improved bulleted and numbered lists styling and fixed 19 bugs!

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Tiny intends to sunset the Setka editor, withdrawing Setka from the market. Read on to find out what this means moving forward.

","childMarkdownRemark":{"htmlAst":{"type":"root","children":[{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"Tiny intends to sunset the Setka editor, withdrawing Setka from the market. Read on to find out what this means moving forward."}]}],"data":{"quirksMode":false}}}},"heroImage":{"alt":"a sun setting over the ocean horizon, marking the end of the Setka software lifecycle","artistName":null,"image":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.7767441860465116,"src":"//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=739&q=50&fit=scale","srcSet":"//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=185&h=104&q=50&fit=scale 185w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=370&h=208&q=50&fit=scale 370w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=739&h=416&q=50&fit=scale 739w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=1109&h=624&q=50&fit=scale 1109w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=1478&h=832&q=50&fit=scale 1478w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=1528&h=860&q=50&fit=scale 1528w","srcWebp":"//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=739&q=50&fm=webp&fit=scale","srcSetWebp":"//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=185&h=104&q=50&fm=webp&fit=scale 185w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=370&h=208&q=50&fm=webp&fit=scale 370w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=739&h=416&q=50&fm=webp&fit=scale 739w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=1109&h=624&q=50&fm=webp&fit=scale 1109w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=1478&h=832&q=50&fm=webp&fit=scale 1478w,\n//images.ctfassets.net/s600jj41gsex/4pumpuBnnVicExQUMmP0rv/22d296f329b6dd13447e505f40ba5455/img-setka-annoucement-post.png?w=1528&h=860&q=50&fm=webp&fit=scale 1528w","sizes":"(max-width: 739px) 100vw, 739px"}}},"author":{"name":"Andrew Roberts","slug":"andrew-roberts"},"category":{"title":"The Tiny Way","slug":"tiny-sparks"},"metaTitle":{"metaTitle":"Setka editor sunset | TinyMCE"},"metaDescription":{"metaDescription":"Software lifecycles follow patterns. Once of those software lifecycle patterns is sunsetting. Tiny intends to sunset the Setka editor. Read on for more"}},{"title":"Remote collaboration tips for keeping your team in sync ","slug":"remote-collaboration-tips-for-keeping-your-team-in-sync","featured":false,"lastUpdated":"Jan 29th, 2021","description":{"description":"

Teams working remotely need to ensure communication channels, transparency of processes, and task coordination are managed effectively. In this article, we offer advice on how to facilitate collaboration in remote teams and the relevant online tools to use.

","childMarkdownRemark":{"htmlAst":{"type":"root","children":[{"type":"element","tagName":"p","properties":{"dir":"ltr"},"children":[{"type":"text","value":"Teams working remotely need to ensure communication channels, transparency of processes, and task coordination are managed effectively. In this article, we offer advice on how to facilitate collaboration in remote teams and the relevant online tools to use."}]}],"data":{"quirksMode":false}}}},"heroImage":{"alt":"Blue text bubbles on light blue background ","artistName":null,"image":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.2173913043478262,"src":"//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=739&q=50&fit=scale","srcSet":"//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=185&h=152&q=50&fit=scale 185w,\n//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=370&h=304&q=50&fit=scale 370w,\n//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=739&h=607&q=50&fit=scale 739w,\n//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=896&h=736&q=50&fit=scale 896w","srcWebp":"//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=739&q=50&fm=webp&fit=scale","srcSetWebp":"//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=185&h=152&q=50&fm=webp&fit=scale 185w,\n//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=370&h=304&q=50&fm=webp&fit=scale 370w,\n//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=739&h=607&q=50&fm=webp&fit=scale 739w,\n//images.ctfassets.net/s600jj41gsex/2RbVuq2778KIxpg9BZBumx/20d1ad5777b3fca29918073f4ffa5a26/BlogImage_Jan2021_default_Remote-collaboration-tips.png?w=896&h=736&q=50&fm=webp&fit=scale 896w","sizes":"(max-width: 739px) 100vw, 739px"}}},"author":{"name":"Qiran Gabrielle-Grace","slug":"qiran-gabrielle-grace"},"category":{"title":"The Tiny Way","slug":"tiny-sparks"},"metaTitle":{"metaTitle":"Create greater synergy between remote team members"},"metaDescription":{"metaDescription":"Teams working remotely need to ensure communication channels, transparency of processes, and task coordination are managed effectively. In this article, we offer advice on how to facilitate collaboration in remote teams and the relevant online tools to use."}},{"title":"What is a startup?","slug":"what-is-a-startup","featured":false,"lastUpdated":"Mar 1st, 2020","description":{"description":"

What is a startup? And should developers consider working for one? See startup definitions, phases, and more.

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Startup definitions & more."},"metaDescription":{"metaDescription":"What is a startup? And should developers consider working for one? See startup definitions, phases, and more."}},{"title":"Finalist for 2021 Women in Digital Awards: Software Engineer of the Year 🏆","slug":"women-in-digital-finalist-2021","featured":false,"lastUpdated":"Nov 3rd, 2021","description":{"description":"

Exciting news from Women in Digital awards: Tiny’s Millie Macdonald is shortlisted as a finalist for the Software Engineer of the Year award, alongside four other incredible women and organizations. 

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Find out what's new in TinymCE 6.1. We updated our Comments plugin with significant improvements, as well as fixed over 50 bugs in this release. Read on to learn more about TinyMCE 6.1 release.

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We share about the process Tiny’s development team went through to go from in-office to fully remote.

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As a leading launchpad for new developers, this marks Tiugo’s third investment, expanding its suite of content creation and collaboration tools

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\"Tiny embraced the diversity of my experience and recognized that my skills had been strengthened, not weakened, by different perspectives.\"

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\"The reality is, there’s lots of opportunities for non-coders, and especially for women.\"

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Setka’s marketing manager is pretty sure they can because she could! Read her story in our blog."}},{"title":"Women in Tech: Five contributors to today’s internet","slug":"women-in-tech-history","featured":false,"lastUpdated":"Oct 5th, 2021","description":{"description":"

Ada Lovelace and Grace Hopper are well known women in tech, but who came after them? This article explores the achievements of five women in tech who created several essential aspects that make up the core computer communication network commonplace today - the internet. These women in tech are: Pamela Hardt-English, Elizabeth Jocelyn “Jake” Feinler, Adele Goldberg, Radia Perlman, and Stacy Horn.

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These women in tech are: Pamela Hardt-English, Elizabeth Jocelyn “Jake” Feinler, Adele Goldberg, Radia Perlman, and Stacy Horn."}]}],"data":{"quirksMode":false}}}},"heroImage":{"alt":"Three women in tech stand on an open blue beach, and a computer floats in the sky.","artistName":"Becca Tapert & 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The picture painted by the statistics of Women in Tech are pretty bleak. There’s barely any women coming into the industry and when they get here, they often leave. Uncomfortable statistics aren’t they? But there are a lot of initiatives we can work on, both large and small, to build a culture that supports Women in Tech.

","childMarkdownRemark":{"htmlAst":{"type":"root","children":[{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"The picture painted by the statistics of Women in Tech are pretty bleak. There’s barely any women coming into the industry and when they get here, they often leave. Uncomfortable statistics aren’t they? But there are a lot of initiatives we can work on, both large and small, to build a culture that supports Women in Tech."}]}],"data":{"quirksMode":false}}}},"heroImage":{"alt":"A woman peers into a glowing smartphone, contemplating the tech industry.","artistName":"Becca 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Women in tech statistics paint a picture of work days and home life blending together. One story from our team here at Tiny adds to the ongoing women in tech information and narrative available to teams in tech worldwide.

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\"Its genuine environment of meritocracy empowers me to refine my own abilities, exposes me to innovative insights, and surrounds me with the optimism of aspiring individuals.\" Hear from Jasmine Brown as she shares the empowering experience of changing her career and moving into the tech industry. 

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Tiny officially announces the acquisition of Setka, a no code WYSIWYG editor for building interactive, engaging, ‘experiential’ content. 

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Tiny’s Head of HR & Finance shares her story of balancing a career in tech alongside motherhood. Amy covers her journey into tech, leadership, parenting, promotions, and more.

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It can be scary sharing your story. How much is too much? How little is too little? Am I going to come off like a crusader? In the latest addition to Tiny’s Women in Tech series, People and Culture Manager, Liz Kostowski shares her invaluable insights as to why standing up for yourself can be a challenge in the workplace. 

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Tiny has become a high-class fully-remote workforce. But that’s not to say there haven't been any bumps on the road. Learn how CEO, Andrew Roberts, has managed to bridge the gaps exposed by the WFH lifestyle and how to incorporate them into your teams. 

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"},"metaDescription":{"metaDescription":"Tiny has become a high-class fully remote workforce. But that’s not to say there haven't been any bumps on the road. Learn how CEO, Andrew Roberts, has managed to bridge the gaps exposed by the WFH lifestyle and how to incorporate them into your teams. "}},{"title":"Women in tech: Working in tech without being a ‘techie’","slug":"women-in-tech-working-in-tech","featured":false,"lastUpdated":"May 18th, 2021","description":{"description":"

Many people have preconceived ideas about what working in tech is like and what’s required of you. Find out what it’s really like working in a male-dominated industry as a woman. 

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Whether your team is in-house, remote, or a bit of both, team building activities can help them do better work together. We share 5 team building tips to help increase participation.

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Marketing Director, Elise Bentley, speaks up about her personal experiences in the workplace, and why she loves working in tech.

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Graduate software developer, Neil Ashford, shares what he’s learned since joining Tiny and some tips for undergrads preparing for their first job as a developer.

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Introducing our new Women in Tech series! We share the current Tiny snapshot and compare it with other women in technology statistics.

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Need to update your brand’s look and feel? Follow along as we share about our brand refresh process, starting with our logo!

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Moving towards a mobile workforce this year? Here’s what you need to know about managing a remote workforce, including benefits, challenges, and tips to overcome them.

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Should I join a startup? That depends. We cover the pros and cons of startups vs corporate for new and experienced developers.

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Thinking about working for a startup company? Get a quick reality check first - it’s not all free coffees and bean bags!

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From great innovation to employee recognition, we unpack 7 benefits for graduate developers who work in entry-level startup jobs.

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Tiny has become a high-class fully-remote workforce. But that’s not to say there haven't been any bumps on the road. Learn how CEO, Andrew Roberts, has managed to bridge the gaps exposed by the WFH lifestyle and how to incorporate them into your teams. 

","childMarkdownRemark":{"htmlAst":{"type":"root","children":[{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"Tiny has become a high-class fully-remote workforce. But that’s not to say there haven't been any bumps on the road. Learn how CEO, Andrew Roberts, has managed to bridge the gaps exposed by the WFH lifestyle and how to incorporate them into your teams. "}]}],"data":{"quirksMode":false}}}},"tags":[{"slug":"ceo-thinking","title":"CEO Thinking"},{"slug":"collaboration","title":"Collaboration"}],"body":{"body":"

A crisis inspires many things. Innovation is one. Change is another. But the decisions made during a crisis (whether from necessity or creativity) are what matter. They’re the ones that become your path out of the crisis and for the years ahead. At Tiny, we embraced the opportunity the pandemic presented, to reshape both our work model and mindsets. 

\n

Almost every workplace was affected by the pandemic. Some closed, some hibernated, some pivoted. We, like many startups, decided to move from merely highly-distributed, to remote-first – and reaped the benefits of adjusting our culture, identity and mindsets to match.

\n

While our approach continues to evolve, we’re focusing our efforts on the three core areas of scalability, collaboration and belonging, to build our all-remote team.       

\n

1. Scalability

\n

The need to grow our team significantly had already shown itself before the pandemic, so the unexpected change to work-from-home (WFH) helped us to fully embrace something that we were already edging our way toward.

\n

\"Gif

\n

In the past three years, we roughly doubled our team and we had a certain ‘awkwardness’ with our existing distributed mostly-in-office work model, especially given the three time zones (Australia, US, Sweden) we cover.

\n

Our move to a remote-first model has endowed us with the flexibility to recruit talent from anywhere. That single change has opened new doors to a wider field of skill sets, experience and people who despite being spread across the globe, are committed to our growth, mission and culture.

\n

Indeed, more than 30% of our team have been hired since the beginning of the pandemic, giving everyone the equal opportunity to work in a manner and location that best suits them, their situation and their ambitions. We’ve added more than a dozen new cities, that our team calls home.

\n

2. Collaboration

\n

Teamwork plays a huge role in our work and product. We have millions of open-source users and thousands of paying customers and to keep them happy, we need to work together. Closely. However, over time our global mostly-in-office model had developed some undesirable attributes. 

\n

Location-based fiefdoms had gradually crept in from time-to-time. They were counterproductive to the development of client-focused solutions and working as one. And had sometimes spelled disaster for collaborative connection building. The change to all-remote, has broken down these geographic silos, with everyone now working equally hard to connect and collaborate via Zoom, Google hangouts and other team-based platforms and tools. 

\n

It’s also driven us to use tech to build more varied opportunities for inclusion, that better accommodate people’s different styles of (and desires for) collaboration. Our primary internal communication channel is Slack, with weekly (optional) meet-up opportunities for people to see, talk and laugh with others in their WFH set-up. Virtual Coffees, Teatime Tuesdays, Donuts and Crossword Fridays are a few of these, as are walking meetings and normalizing the WFM idiosyncrasies (pets, kids and background noises). 

\n

3. Belonging

\n

\"Gif

\n

These are the human and cultural aspects of our change. Our culture had always been important however the pandemic opened the opportunity to review it, discard aspects that no longer worked and do a better job of bringing to life the values that drive our business – both inside and out.

\n

Making sure that everyone feels a sense of belonging to Tiny, has become a touchstone. We place more emphasis on inclusion than ever before, and everyone contributes their own sense of self to the Tiny culture. Our All Hands meetings are driven by a new success metric – the ‘number of voices heard’ – as well as sharing the usual growth plans, numbers and recognition for individual and team efforts, company wide. 

\n

Encouraging people to unmute their microphones, turn on their cameras and get involved in All Hands, has added greater personality to the event and allowed me to test different formats, structures and styles of presentation (some successful, others not-so). HR tools such as 7Geese have also been employed to encourage greater (and wider) recognition of efforts, as well as sharing anniversaries, birthdays and achievements. 

\n

There’s also been an unexpected gift to our people, from all-remote work – they’re now able to make meaningful choices about where they live, and what they own. Around 10% of our team have moved (for example, from the San Francisco Bay area) to a location where they can afford to buy a home. Without a remote-based model, it’s unlikely they’d have been able to afford a property. For some, being given the freedom to choose where they live and own, is an extraordinary bonus. 

\n

Regardless of the shift to remote-first, we still fully appreciate the need to bring people together to build trust and a sense of belonging. As we move further in 2021 and vaccinations accelerate, we can’t wait to host more and more get-togethers.

\n

Tips for virtual All Hands meetings

\n

In a post-pandemic workplace where meetings are (for the foreseeable future) a virtual environment, both company leadership and culture building has by necessity been transformed into infotainment. Remote leadership is an increasingly important competency, as is keeping abreast of the latest software, apps and tools to facilitate better communication and collaboration.

\n

Although my approach continues to evolve with each month, here’s my current tips to help you level up:

\n
    \n
  1. Evolve your Zoom tactics/presentations \n
      \n
    1. Create energy in the virtual room – use music, video, asking people to turn on their video, and unmute their microphones
      2. \n
    2. Simple slides are often best – just a photo of someone celebrating a milestone, or a screenshot of a customer’s website
      3. \n
    3. Breakout rooms are a hit – they help people mix, meet and can also be used for brainstorming ideas
      4. \n
    4. Surveys are good (when I remember)
      5. \n
    \n
    2. \n
  2. Get some equipment\n
      \n
    1. Invest in a green screen (about $30) and use the mmhhmm app
      2. \n
    2. Use a great webcam – I have found Camo works with your iPhone to give a great result
      3. \n
    3. Get a good microphone
      4. \n
    \n
    3. \n
  3. Frequently change the meeting format and screen – it keeps participants alert and lowers the boredom factor\n
      \n
    1. Add in unusual things like a 5-minute workout
      2. \n
    2. Bring in the customer voice where you can – start with logos and call out to participants to explain. Ideally, bring customers into the meeting/call.
      3. \n
    3. Ensure that people hear their own name – to help build inclusion and recognition (a person’s own name is the most important word they’ll hear)
      4. \n
    \n
    4. \n
\n

From our experience, becoming remote-first isn’t just letting your team work from home, nor is it an easy way to avoid the overheads of offices. Establishing a healthy remote-first culture is a constant work in progress that requires nurturing, hard work and an investment of time. It also needs a company-wide effort, to ensure that everyone feels visible and valued – regardless of their location.

","childMarkdownRemark":{"html":"

A crisis inspires many things. Innovation is one. Change is another. But the decisions made during a crisis (whether from necessity or creativity) are what matter. They’re the ones that become your path out of the crisis and for the years ahead. At Tiny, we embraced the opportunity the pandemic presented, to reshape both our work model and mindsets. 

\n

Almost every workplace was affected by the pandemic. Some closed, some hibernated, some pivoted. We, like many startups, decided to move from merely highly-distributed, to remote-first – and reaped the benefits of adjusting our culture, identity and mindsets to match.

\n

While our approach continues to evolve, we’re focusing our efforts on the three core areas of scalability, collaboration and belonging, to build our all-remote team.       

\n

1. Scalability

\n

The need to grow our team significantly had already shown itself before the pandemic, so the unexpected change to work-from-home (WFH) helped us to fully embrace something that we were already edging our way toward.

\n

\"Gif

\n

In the past three years, we roughly doubled our team and we had a certain ‘awkwardness’ with our existing distributed mostly-in-office work model, especially given the three time zones (Australia, US, Sweden) we cover.

\n

Our move to a remote-first model has endowed us with the flexibility to recruit talent from anywhere. That single change has opened new doors to a wider field of skill sets, experience and people who despite being spread across the globe, are committed to our growth, mission and culture.

\n

Indeed, more than 30% of our team have been hired since the beginning of the pandemic, giving everyone the equal opportunity to work in a manner and location that best suits them, their situation and their ambitions. We’ve added more than a dozen new cities, that our team calls home.

\n

2. Collaboration

\n

Teamwork plays a huge role in our work and product. We have millions of open-source users and thousands of paying customers and to keep them happy, we need to work together. Closely. However, over time our global mostly-in-office model had developed some undesirable attributes. 

\n

Location-based fiefdoms had gradually crept in from time-to-time. They were counterproductive to the development of client-focused solutions and working as one. And had sometimes spelled disaster for collaborative connection building. The change to all-remote, has broken down these geographic silos, with everyone now working equally hard to connect and collaborate via Zoom, Google hangouts and other team-based platforms and tools. 

\n

It’s also driven us to use tech to build more varied opportunities for inclusion, that better accommodate people’s different styles of (and desires for) collaboration. Our primary internal communication channel is Slack, with weekly (optional) meet-up opportunities for people to see, talk and laugh with others in their WFH set-up. Virtual Coffees, Teatime Tuesdays, Donuts and Crossword Fridays are a few of these, as are walking meetings and normalizing the WFM idiosyncrasies (pets, kids and background noises). 

\n

3. Belonging

\n

\"Gif

\n

These are the human and cultural aspects of our change. Our culture had always been important however the pandemic opened the opportunity to review it, discard aspects that no longer worked and do a better job of bringing to life the values that drive our business – both inside and out.

\n

Making sure that everyone feels a sense of belonging to Tiny, has become a touchstone. We place more emphasis on inclusion than ever before, and everyone contributes their own sense of self to the Tiny culture. Our All Hands meetings are driven by a new success metric – the ‘number of voices heard’ – as well as sharing the usual growth plans, numbers and recognition for individual and team efforts, company wide. 

\n

Encouraging people to unmute their microphones, turn on their cameras and get involved in All Hands, has added greater personality to the event and allowed me to test different formats, structures and styles of presentation (some successful, others not-so). HR tools such as 7Geese have also been employed to encourage greater (and wider) recognition of efforts, as well as sharing anniversaries, birthdays and achievements. 

\n

There’s also been an unexpected gift to our people, from all-remote work – they’re now able to make meaningful choices about where they live, and what they own. Around 10% of our team have moved (for example, from the San Francisco Bay area) to a location where they can afford to buy a home. Without a remote-based model, it’s unlikely they’d have been able to afford a property. For some, being given the freedom to choose where they live and own, is an extraordinary bonus. 

\n

Regardless of the shift to remote-first, we still fully appreciate the need to bring people together to build trust and a sense of belonging. As we move further in 2021 and vaccinations accelerate, we can’t wait to host more and more get-togethers.

\n

Tips for virtual All Hands meetings

\n

In a post-pandemic workplace where meetings are (for the foreseeable future) a virtual environment, both company leadership and culture building has by necessity been transformed into infotainment. Remote leadership is an increasingly important competency, as is keeping abreast of the latest software, apps and tools to facilitate better communication and collaboration.

\n

Although my approach continues to evolve with each month, here’s my current tips to help you level up:

\n
    \n
  1. Evolve your Zoom tactics/presentations \n
      \n
    1. Create energy in the virtual room – use music, video, asking people to turn on their video, and unmute their microphones
      2. \n
    2. Simple slides are often best – just a photo of someone celebrating a milestone, or a screenshot of a customer’s website
      3. \n
    3. Breakout rooms are a hit – they help people mix, meet and can also be used for brainstorming ideas
      4. \n
    4. Surveys are good (when I remember)
      5. \n
    \n
    2. \n
  2. Get some equipment\n
      \n
    1. Invest in a green screen (about $30) and use the mmhhmm app
      2. \n
    2. Use a great webcam – I have found Camo works with your iPhone to give a great result
      3. \n
    3. Get a good microphone
      4. \n
    \n
    3. \n
  3. Frequently change the meeting format and screen – it keeps participants alert and lowers the boredom factor\n
      \n
    1. Add in unusual things like a 5-minute workout
      2. \n
    2. Bring in the customer voice where you can – start with logos and call out to participants to explain. Ideally, bring customers into the meeting/call.
      3. \n
    3. Ensure that people hear their own name – to help build inclusion and recognition (a person’s own name is the most important word they’ll hear)
      4. \n
    \n
    4. \n
\n

From our experience, becoming remote-first isn’t just letting your team work from home, nor is it an easy way to avoid the overheads of offices. Establishing a healthy remote-first culture is a constant work in progress that requires nurturing, hard work and an investment of time. It also needs a company-wide effort, to ensure that everyone feels visible and valued – regardless of their location.

","htmlAst":{"type":"root","children":[{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"A crisis inspires many things. Innovation is one. Change is another. But the decisions made during a crisis (whether from necessity or creativity) are what matter. They’re the ones that become your path out of the crisis and for the years ahead. At Tiny, we embraced the opportunity the pandemic presented, to reshape both our work model and mindsets. "}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"Almost every workplace was affected by the pandemic. Some closed, some hibernated, some pivoted. We, like many startups, decided to move from merely highly-distributed, to remote-first – and reaped the benefits of adjusting our culture, identity and mindsets to match."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"While our approach continues to evolve, we’re focusing our efforts on the three core areas of scalability, collaboration and belonging, to build our all-remote team.       "}]},{"type":"text","value":"\n"},{"type":"element","tagName":"h2","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"1. Scalability"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"The need to grow our team significantly had already shown itself before the pandemic, so the unexpected change to work-from-home (WFH) helped us to fully embrace something that we were already edging our way toward."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"img","properties":{"style":"display: block; margin-left: auto; margin-right: auto;","src":"https://media.giphy.com/media/TFTZRZfZQhxyc2CQf8/source.gif","alt":"Gif showing an increasing bar chart ","width":205,"height":205},"children":[]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"In the past three years, we roughly doubled our team and we had a certain ‘awkwardness’ with our existing distributed mostly-in-office work model, especially given the three time zones (Australia, US, Sweden) we cover."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Our move to a remote-first model has endowed us with the flexibility to recruit talent from anywhere. That single change has opened new doors to a wider field of skill sets, experience and people who despite being spread across the globe, are committed to our growth, mission and culture."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Indeed, more than 30% of our team have been hired since the beginning of the pandemic, giving everyone the equal opportunity to work in a manner and location that best suits them, their situation and their ambitions. We’ve added more than a dozen new cities, that our team calls home."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"h2","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"2. Collaboration"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Teamwork plays a huge role in our work and product. We have millions of open-source users and thousands of paying customers and to keep them happy, we need to work together. Closely. However, over time our global mostly-in-office model had developed some undesirable attributes. "}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Location-based fiefdoms had gradually crept in from time-to-time. They were counterproductive to the development of client-focused solutions and working as one. And had sometimes spelled disaster for collaborative connection building. The change to all-remote, has broken down these geographic silos, with everyone now working equally hard to connect and collaborate via Zoom, Google hangouts and other team-based platforms and tools. "}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"It’s also driven us to use tech to build more varied opportunities for inclusion, that better accommodate people’s different styles of (and desires for) collaboration. Our primary internal communication channel is Slack, with weekly (optional) meet-up opportunities for people to see, talk and laugh with others in their WFH set-up. Virtual Coffees, Teatime Tuesdays, "}]},{"type":"element","tagName":"a","properties":{"href":"https://www.donut.com/","target":"_blank","rel":["noopener"]},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Donuts"}]}]},{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":" and Crossword Fridays are a few of these, as are walking meetings and normalizing the WFM idiosyncrasies (pets, kids and background noises). "}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"h2","properties":{},"children":[{"type":"text","value":"3. Belonging"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{"style":"text-align: center;"},"children":[{"type":"element","tagName":"img","properties":{"src":"https://media.giphy.com/media/krIiJKsLX4PLy/giphy.gif","alt":"Gif of a team doing a group high-five ","width":279,"height":157},"children":[]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"These are the human and cultural aspects of our change. Our culture had always been important however the pandemic opened the opportunity to review it, discard aspects that no longer worked and do a better job of bringing to life the values that drive our business – both inside and out."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"Making sure that everyone feels a sense of belonging to Tiny, has become a touchstone. We place more emphasis on inclusion than ever before, and everyone contributes their own sense of self to the Tiny culture. Our All Hands meetings are driven by a new success metric – the ‘number of voices heard’ – as well as sharing the usual growth plans, numbers and recognition for individual and team efforts, company wide. "}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"Encouraging people to unmute their microphones, turn on their cameras and get involved in All Hands, has added greater personality to the event and allowed me to test different formats, structures and styles of presentation (some successful, others not-so). HR tools such as 7Geese have also been employed to encourage greater (and wider) recognition of efforts, as well as sharing anniversaries, birthdays and achievements. "}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"There’s also been an unexpected gift to our people, from all-remote work – they’re now able to make meaningful choices about where they live, and what they own. Around 10% of our team have moved (for example, from the San Francisco Bay area) to a location where they can afford to buy a home. Without a remote-based model, it’s unlikely they’d have been able to afford a property. For some, being given the freedom to choose where they live and own, is an extraordinary bonus. "}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"Regardless of the shift to remote-first, we still fully appreciate the need to bring people together to build trust and a sense of belonging. As we move further in 2021 and vaccinations accelerate, we can’t wait to host more and more get-togethers."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"h2","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Tips for virtual All Hands meetings"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"In a post-pandemic workplace where meetings are (for the foreseeable future) a virtual environment, both company leadership and culture building has by necessity been transformed into "}]},{"type":"element","tagName":"em","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"infotainment. "}]}]},{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Remote leadership is an increasingly important competency, as is keeping abreast of the latest software, apps and tools to facilitate better communication and collaboration."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Although my approach continues to evolve with each month, here’s my current tips to help you level up:"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"ol","properties":{},"children":[{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: decimal;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Evolve your Zoom tactics/presentations "}]},{"type":"text","value":"\n"},{"type":"element","tagName":"ol","properties":{},"children":[{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Create energy in the virtual room – use music, video, asking people to turn on their video, and unmute their microphones"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Simple slides are often best – just a photo of someone celebrating a milestone, or a screenshot of a customer’s website"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Breakout rooms are a hit – they help people mix, meet and can also be used for brainstorming ideas"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Surveys are good (when I remember)"}]}]},{"type":"text","value":"\n"}]},{"type":"text","value":"\n"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: decimal;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Get some equipment"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"ol","properties":{},"children":[{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Invest in a green screen (about $30) and use the "}]},{"type":"element","tagName":"a","properties":{"href":"https://www.mmhmm.app/","target":"_blank","rel":["noopener"]},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"mmhhmm"}]}]},{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":" app"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Use a great webcam – I have found "}]},{"type":"element","tagName":"a","properties":{"href":"https://reincubate.com/camo/","target":"_blank","rel":["noopener"]},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Camo"}]}]},{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":" works with your iPhone to give a great result"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Get a good microphone"}]}]},{"type":"text","value":"\n"}]},{"type":"text","value":"\n"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: decimal;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Frequently change the meeting format and screen – it keeps participants alert and lowers the boredom factor"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"ol","properties":{},"children":[{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Add in unusual things like a 5-minute workout"}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Bring in the customer voice where you can – start with logos and call out to participants to explain. Ideally, bring customers into the meeting/call."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"li","properties":{"style":"list-style-type: lower-alpha;"},"children":[{"type":"element","tagName":"span","properties":{"dataPreserverSpaces":"true"},"children":[{"type":"text","value":"Ensure that people hear their own name – to help build inclusion and recognition (a person’s own name is the most important word they’ll hear)"}]}]},{"type":"text","value":"\n"}]},{"type":"text","value":"\n"}]},{"type":"text","value":"\n"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"From our experience, becoming remote-first isn’t just letting your team work from home, nor is it an easy way to avoid the overheads of offices. Establishing a healthy remote-first culture is a constant work in progress that requires nurturing, hard work and an investment of time. It also needs a company-wide effort, to ensure that everyone feels visible and valued – regardless of their 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